Marketing has evolved over the years, first it was through newspaper, then radio and TV, companies to trust. Furthermore, marketing is becoming more interactive, where companies and consumers are working together.
The next big thing is Internet of Things. Businesses are going to use Internet of Things to market their products. For example, Nest is a company which will be used in making smart homes. Amazon Echo is another example of Internet of Things. This device is used to play music and give information. Marketing is evolving and it will keep evolving. It will have newer and newer ways to advertise. Artificial Intelligence is used in marketing. It allows marketers to target people according to their behavior. For example, if you purchase an item, you might get an advertisement of that item again. AI is becoming popular nowadays and it is going to be a great help in future of marketing.then internet, and now it is mobile Next it is Vitual Reality.